Call recording plays an extremely vital role in media tracking and marketing campaigns. You can read more on why call recording is important here. The audio files reveal priceless data, including script issues, rep success, FAQ’s, and reasons for conversion. The chain of events for each call typically involves dialing, hearing a call recording disclaimer, and a conversation with a rep.
With multiple people having access to audio recordings, some situations may arise where call recording should be turned off for security and privacy reasons:
- Financial transactions are taking place, including the reciting of credit card numbers or social security numbers.
- Call is transferred to another party, who has not heard the disclaimer. An example would be calls made to a hotel, with a guestroom being the final destination. Although the caller dialed a hotel line, they do not expect the private conversation they are about to have would be recorded.